The Information Age began with the introduction of primitive radios and televisions. In sprawling,
and then heavily rural, Oregon, their influence was profound. With imaginations fired by the possibilities
broadcasting suddenly offered, Oregon pioneered remarkable achievements including the national
phenomenon, the KGW “Keep Growing Wiser Order of Hoot Owls,” the founding of America’s cable television industry in coastal Astoria, and the creation of the world’s first UHF television station, KPTV, Portland.
Written by former JPR Executive Director, Ronald Kramer, Pioneer Mikes recounts the courage and innovation of Oregon’s major figures in radio and television along with a few colorful eccentrics, such as Harry Read, who made unique uses of the Portland sewer system for remote broadcasting. Pioneer Mikes is the nostalgic story of national celebrities like Jane Powell, Mel Blanc and Chet Huntley, who all got their start in Oregon’s broadcasting studios, as well as the stories of stations large and small which have shaped Oregon.
Pioneer Mikes is illustrated with over 300 images, many of which have never been published, which help
chart the wild, and sometimes arcane, development of Oregon’s radio and television industry and the people who built it.
480 pages, 7” x 10” paperback
Retail Price: $26.95
Wholesale Price: $16.17 (Available to retail outlets ordering 3+ books in single order)
To order Pioneer Mikes online CLICK HERE or contact:
JPR Foundation / 1250 Siskiyou Blvd. / Ashland, OR 97520
541-552-6301 / Fax: 541-552-8565
Western States Museum of Broadcasting
and JPR Foundation, Inc. Ashland, Oregon
In cooperation with The Oregon Association of Broadcasters